PR/Marketing/Graphics Specialist @ Tracy Aviary

PR/Marketing/Graphics Specialist
Tracy Aviary

Location: Tracy Aviary
Status: Full-time
Job Description: Tracy Aviary is looking for a PR/Marketing and Graphics Specialist. This person will be responsible for developing, coordinating, and directing public relations activities for the organization, as well as be responsible for writing and editing marketing materials. They will also be responsible for all graphics for the organization. The Aviary seeks someone that is able to increase the visibility and image of the Aviary via oral, written and personal communications.

Responsibilities include, but are not limited to:
• Field , direct and coordinate media-related inquiries/opportunities
• Graphic design expertise, to be applied to the design and creation of e-newsletters and e-blasts, event support materials, brochures and fliers, and signage (bird species identification, way-finding, education)
• Social media outreach knowledge and ability to maintain all aviary accounts (FB, Twitter, Foursquare, etc.)
• Creation of media copy, public service announcements and press releases
• Maintenance of website
• Increasing awareness of the Aviary presence and what we have to offer to the public
• Maintaining Aviary brand and feel
• Maintain and build relationships with media representatives
• Work weekends as needed
• Work with the organization’s Marketing Committee

Skills, Specifications and Education experience:
• Excellent working knowledge and ability to fully utilize the Adobe Suite programs and HTML
• Work efficiently under pressure, deadlines and stretch hours to complete tasks as needed
• Exhibit great creativity and resourcefulness
• Outstanding oral and written skills using excellent creative thinking
• Self-confident and outgoing personality – ability to work the press
• Self-motivated and self-managed
• Skilled in organizing and prioritizing of projects
• Close attention to detail
• Knowledge of Vertical Response or Salesforce a plus
• Bachelors degree in advertising, communications, graphic design or related field
• Photography knowledge a bonus
• Social media

How to Apply: Please send resume and cover letter to Denise Naylor at denisen@tracyaviary.org
Closing Date: 07/11/2011
Website: www.tracyaviary.org
Salary: DOE, Full-time with benefits
Contact Name: Denise Naylor
Email: denisen@tracyaviary.org