DOWNTOWN ALLIANCE OFFERS $5,000 GRAND PRIZE FOR VIDEO CONTEST: SLC (NOV. 7- DEC. 10)

November 7, 2012 – December 10, the Downtown Alliance will be accepting user-submittedvideos centered on the phrase “I Am Downtown” and a filmmaker’s interpretation of its definition.  A panel of industry leaders will award a grand prize of $5,000 to the winning submission. Five finalists, as well as the grand prize video, will be presented during EVE – a three day downtown event focusing on light, art and sound Dec 29, 30 & 31 to celebrate the New Year.

The contest will be centered on facebook where users can upload films of up to 100 seconds in length. The only additional guidelines are to be creative and unique in telling an unexpected story centered in the downtown area. The Downtown Alliance’s goal is to cultivate stories about downtown from a users perspective that may be new or untold.

“We have no idea what we will find or what will come of these user-submitted videos. This is the most fun and exciting part,” said Jason Mathis, Downtown Alliance Executive Director.  “Downtown means different things different people.” This contest aims to find out what downtown represents to individuals and show their connection with the people and physical space of downtown.

The shorter lengths of the film is designed to level the playing field between professionals and amateurs as the focus of the films must be the emotional connections to a story and the people in it, rather than elaborate special effects. Independent filmmakers, due to budget or equipment limitations, are forced to focus on a story and the people in it to move anaudience.

Full details and submission guideline’s can be found at www.facebook.com/downtownslc

The Downtown Alliance is dedicated to building a dynamic and divers community that is the regional center for culture, commerce and entertainment. For more information, visitdowntownslc.org