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Monday, February 11, 2013

NEWS: Coalition launching Anti-Bullying Initiative

Coalition Launching Anti-Bullying Initiative 

SALT LAKE CITY – An anti-bullying coalition led by SLC Council Member Charlie Luke will present on Tuesday, Feb. 12, a long-term citywide campaign to help reduce bullying in Salt Lake by raising awareness to the problem and offering local resources for prevention. 

The launch of the multimedia campaign for the anti-bullying public education initiative includes six weeks of activities aimed at awareness and action for a problem getting attention across the state. The public service media campaign is built on donated television, radio, online media and creative services from local sponsors: R&R Partners and Comcast. The press conference will include civic leaders, parents and a performance by the Hillside Middle School Choir, plus details of public and private partnerships and the varied activities. 

The coalition grew out a constituent problem presented to Luke, which followed with a “Bully” movie director’s screening in Salt Lake. The SLC Council supports the coalition, and the group has received input and support from various institutions, agencies, private organizations and individuals. 

WHO: SLC Council Member & Coalition Leader, Charlie Luke 
            SLC Mayor, Mayor Ralph Becker 
            SLC School District Superintendent, Dr. McKell Withers 
            SLC Police Deputy Chief Mike Brown 
            Coalition Member David A. Parker 
            Comcast, Ray Child, Director of Public Relations for Comcast 
            R&R Partners Director of Public Affairs, Steve Wright 
            Hillside Middle School Choir 

WHAT: Anti-Bullying coalition press conference 
WHEN: Tuesday, February 12, 2013 
               10:30 am 

WHERE: City & County Building 
                  451 South State Street 
                  Room 315 

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